Texaco wanted to launch its new fuel that cleans your car engine,  so we created a gigantic clean graffiti mural (22m x 3m), which was located to target both automobile owners as well as commuters, facing a busy car park at Cardiff Central rail station. The mural incorporated traditional Welsh icons such as the Welsh Dragon.

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The campaign generated an enormous amount of buzz and excitement.

Local press rapidly picked up on the Clean Mural, publishing several stories about the campaign and hosting the film we created about the making of the mural on their sites.